I designed the logos and defined the visual identity for my fashion label, Maison Ravi. The brand is rooted in heritage and cultural authenticity and is intended to convey quiet luxury with a focus on craft. For the logo and mark I wanted to have clear ties to my South Asian background while keeping an elegant feel.
In Sanskrit, 'Ravi' means sun. I took inspiration from Surya Murti medallions to create a design that incorporated a few of my own facial features
For the wordmark, I wanted to create a nod to how my name is written in Tamil script, combing with a serif typeface. The form of the R also bears resemblance the Tamil symbol for 'Om' - ௐ
